02 · The ranking, scored
Email / SMS lifecycleCRO / experimentationFull retention
#1 konversionsKRAFT
CROBad Homburg, DE · CRO / experimentation + behavioral science · konversionskraft.de · Founded 1996
67/100
Rank #1 of 20 in DACH
konversionsKRAFT: Bad Homburg consultancy founded 1996 by Andre Morys - Germany's largest CRO firm, combining experimentation with behavioural science; runs the growth minded SUPERHEROES conference.
Why konversionsKRAFT ranks #1 in DACH: Three decades of track record and enterprise-grade quantified cases (Haufe +EUR 5.2M growth). It is a CRO consultancy rather than a retention shop, so it scores nothing on Klaviyo-side specialization - and still ranks first.
Score composition67 of 100 pts
Results
25/30
computeruniverse +18.2% revenueHaufe +EUR 5.2M growthlargest German CRO consultancysource ↗
Specialization
17/20
AB Tasty, Kameleoon, Adobe, Dynamic Yield partners
Data sophistication
12/20Not yet verified
Evidence found:✓structured testing+4✓attribution+2✓CDP+2✓cross-sell / basket analysis+4No public evidence:✕segmentation / RFM✕predictive LTV
Reputation
2/15
no reviews found publiclyawards and community footprint
Track record
11/15
since 1996 (30 years)team multi-team AG
#2 MAILODY
Email / SMSLinz, AT · Klaviyo-only lifecycle (email/WhatsApp/print) · mailody.com · Founded 2019
66/100
Rank #2 of 20 in DACH
MAILODY: Linz-based, Klaviyo-only lifecycle agency - the first Klaviyo Elite partner in DACH and Klaviyo's EMEA Partner of the Year 2026. MAILODY built its own RFM and inbox-testing tools and works with 100+ brands.
Why MAILODY ranks #2 in DACH: The region's specialization leader and Klaviyo's EMEA Partner of the Year 2026: top Klaviyo tier, proprietary data tooling including RFM, and quantified cases (Paul Hewitt email revenue doubled). A thin third-party review base is all that separates it from the UK/US leaders.
Score composition66 of 100 pts
Results
24/30
Paul Hewitt: email revenue doubled, >22% Klaviyo revenue shareKlaviyo EMEA Partner of the Year 2026one of Klaviyo's EMEA Agency Partners of the Year 2025source ↗
Specialization
20/20
First Klaviyo Elite partner in DACHown RFM tool
Data sophistication
8/20Not yet verified
Evidence found:✓segmentation / RFM+4✓attribution+2✓CDP+2No public evidence:✕predictive LTV✕cross-sell / basket analysis✕structured testing
Reputation
6/15
no reviews found publiclyawards and community footprint
Track record
8/15
since 2019 (7 years)100+ brands served
#3 RELAIN
RetentionMunich, DE · Full retention (email/SMS/WhatsApp/loyalty) · relain.agency · Founded 2023
58/100
Rank #3 of 20 in DACH
RELAIN: Munich founder-led retention boutique (formerly minth) covering email, SMS, WhatsApp, direct mail, loyalty and subscriptions, deliberately capped at 10 brands at a time, now with a second base in Austin, TX.
Why RELAIN ranks #3 in DACH: Strong documented outcomes (SUSHI BIKES +221% email revenue; femtis +197% returning customers) and a weekly retention newsletter. Boutique scale and a plain partner tier limit the ceiling.
Score composition58 of 100 pts
Results
24/30
SUSHI BIKES +221% email revenuefemtis +197% returning customers100+ brandssource ↗
Specialization
10/20
Klaviyo + Shopify PartnerRetention Score tool
Data sophistication
10/20Not yet verified
Evidence found:✓segmentation / RFM+4✓structured testing+4✓attribution+2No public evidence:✕predictive LTV✕cross-sell / basket analysis✕CDP
Reputation
4/15
5/5 across 1 on Googleawards and community footprint
Track record
10/15
since 2023 (3 years)boutique, max 10 brands served
#4 Tante-E
CROCologne, DE · Shopify Plus builds + A/B testing and Klaviyo retention practice · tante-e.com · Founded 2018
57/100
Rank #4 of 20 in DACH
Tante-E: Cologne Shopify and Shopify Plus agency of 28 people that pairs store builds and migrations with an ongoing optimization practice: A/B testing, data analysis and Klaviyo retention marketing. Clients include Reisenthel, fritz-kola, LFDY, OACE and 1. FC Union Berlin, with 400+ projects delivered since 2018.
Why Tante-E ranks #4 in DACH: The retention practice hides behind build metrics: its one public Klaviyo case study (Ryzon, six-figure email revenue) currently redirects to the references page, and there is no Klaviyo partner directory profile to anchor the tier. Republishing quantified email numbers would move it up a band.
Score composition57 of 100 pts
Results
22/30
Reisenthel +100% conversion rate post-relaunch400+ Shopify projectsTrustpilot 4.8 from 61 reviews
Specialization
10/20
Shopify Platinum PartnerKlaviyo expert agency self-described, no directory profile
Data sophistication
8/20Not yet verified
Evidence found:✓structured testing+4✓segmentation / RFM+4No public evidence:✕predictive LTV✕cross-sell / basket analysis✕attribution✕CDP
Reputation
8/15
4.8/5 across 61 on Trustpilotawards and community footprintsource ↗
Track record
9/15
since 2018 (8 years)team 28 staff across Cologne and Cairo
#5 growganic
CRORemscheid, DE · CRO / A-B testing + web analytics · growganic.de · Founded 2022
52/100
Rank #5 of 20 in DACH
growganic: Remscheid CRO and web-analytics agency (GA4, GTM, server-side tracking) for online shops, founder-led with 65+ clients.
Why growganic ranks #5 in DACH: The Ankerkraut case (+EUR 234,445/month from 28 winning tests) is one of DACH's best-documented CRO results, and 44 ProvenExpert reviews add credibility. Small team and no premium certifications cap it.
Score composition52 of 100 pts
Results
21/30
Ankerkraut: +EUR 234,445/month from 28 winning A/B tests65+ clientssource ↗
Specialization
10/20
GA4/GTM/server-side tracking stack
Data sophistication
6/20Not yet verified
Evidence found:✓structured testing+4✓attribution+2No public evidence:✕segmentation / RFM✕predictive LTV✕cross-sell / basket analysis✕CDP
Reputation
7/15
4.99/5 across 44 on ProvenExpertawards and community footprintsource ↗
Track record
8/15
since 2022 (4 years)team small, founder-led
#6 ABxpert
CROSteinhagen, DE · A/B testing exclusively for Shopify Plus · abxpert.de
49/100
Rank #6 of 20 in DACH
ABxpert: Steinhagen agency doing A/B testing exclusively for Shopify Plus shops, with in-house data, design and dev teams; references include Tom Tailor and LFDY.
Why ABxpert ranks #6 in DACH: Huge claimed aggregates (2,500+ tests, EUR 110M+ verified additional revenue, 250+ shops) drive volume scores, but the claims are self-reported with no reviews or named-case numbers behind them.
Score composition49 of 100 pts
Results
20/30
2,500+ A/B tests, EUR 110M+ verified additional revenue, 250+ shops (Tom Tailor, LFDY)source ↗
Specialization
10/20
Shopify Plus specialization
Data sophistication
6/20Not yet verified
Evidence found:✓structured testing+4✓attribution+2No public evidence:✕segmentation / RFM✕predictive LTV✕cross-sell / basket analysis✕CDP
Reputation
1/15
no reviews found publiclyawards and community footprint
Track record
12/15
team in-house teams
#7 retenya
RetentionMunich, DE · Full retention (Klaviyo/WhatsApp/loyalty/subs) · retenya.com · Founded 2020
46/100
Rank #7 of 20 in DACH
retenya: Munich retention brand of ondevi GmbH (~15 German-speaking specialists) running Klaviyo plus WhatsApp, push, loyalty and referral; claims ~EUR 100M/yr client revenue via Klaviyo.
Why retenya ranks #7 in DACH: Marquee client results (AG1 +460% email recipients; TEVEO +81% YoY Klaviyo revenue), but a plain partner tier and no review footprint yet.
Score composition46 of 100 pts
Results
24/30
AG1 +460% email recipientsTEVEO +81% YoY Klaviyo revenue~EUR 100M/yr client revenue via Klaviyosource ↗
Specialization
12/20
Klaviyo Silver Master (directory listed under operator ondevi GmbH)
Data sophistication
6/20Not yet verified
Evidence found:✓segmentation / RFM+4✓attribution+2No public evidence:✕predictive LTV✕cross-sell / basket analysis✕structured testing✕CDP
Reputation
1/15
no reviews found publiclyawards and community footprint
Track record
3/15
since 2020 (6 years)team ~15
#8 sjmedia
Email / SMSKuppenheim, DE · Klaviyo email automation for PrestaShop / Shopify / Shopware shops · sjmedia-consulting.de
45/100
Rank #8 of 20 in DACH
sjmedia: Owner-led e-commerce agency from Kuppenheim that builds and maintains PrestaShop, Shopify and Shopware stores and runs a standing Klaviyo practice on top: flow setup, segmentation, sunset logic and monthly optimization retainers. The practice claims 16+ years of e-commerce work and 200+ retailers served.
Why sjmedia ranks #8 in DACH: One quantified case carries the whole results pillar, and the site's 100+ five-star reviews claim has no fetchable profile behind it: the ProvenExpert page sits at zero. A second named Klaviyo case and a live review profile would lift two pillars at once.
Score composition45 of 100 pts
Results
20/30
RADWELT Coesfeld +240% conversion value from flow restructuring and sunset logicKlaviyo Silver Mastersource ↗
Specialization
12/20
Klaviyo Silver Master (directory verified)Shopware partner
Data sophistication
4/20Not yet verified
Evidence found:✓segmentation / RFM+4No public evidence:✕predictive LTV✕cross-sell / basket analysis✕structured testing✕attribution✕CDP
Reputation
1/15
no reviews found publiclyawards and community footprint
Track record
8/15
team owner-led small team
#9 amail agency
Email / SMSGreven, DE · Klaviyo and Chatarmin WhatsApp retention · amail.agency
45/100
Rank #9 of 20 in DACH
amail agency: Klaviyo-only retention agency (amail GmbH) serving 7 to 8 figure DTC brands such as Sheko, Rosental Organics and Overshield, known for pairing Klaviyo with Chatarmin for WhatsApp lifecycle work.
Why amail agency ranks #9 in DACH: The strongest verified specialization in this tier, a Klaviyo Gold Master tier confirmed in Klaviyo's own directory alongside a clean ProvenExpert profile. What is missing is client evidence: the numbers on site are industry benchmarks rather than per-client results, and there are no case study pages.
Score composition45 of 100 pts
Results
12/30
Klaviyo Gold Master partner5.00 from 7 ProvenExpert reviewsclients include Sheko and Rosental Organics
Specialization
14/20
Klaviyo Gold Master partner (directory verified)
Data sophistication
6/20Not yet verified
Evidence found:✓segmentation / RFM+4✓CDP+2No public evidence:✕predictive LTV✕cross-sell / basket analysis✕structured testing✕attribution
Reputation
7/15
5/5 across 7 on ProvenExpertawards and community footprintsource ↗
Track record
6/15
team unknown
#10 Onlineshop Performance
Email / SMSRain (LU), CH · Shopify performance + Klaviyo lifecycle · onlineshop-performance.ch · Founded 2022
44/100
Rank #10 of 20 in DACH
Onlineshop Performance: Lucerne-based team (~6) pairing Shopify performance marketing with Klaviyo lifecycle - the only Klaviyo Master Gold partner in Switzerland.
Why Onlineshop Performance ranks #10 in DACH: A unique market position (Switzerland's highest Klaviyo tier) and decent cases (ROKKER +80% online sales YoY), but a very small portfolio and no reviews.
Score composition44 of 100 pts
Results
20/30
THE ROKKER COMPANY +80% online sales Q1 YoYonly Klaviyo Gold Partner in Switzerlandsource ↗
Specialization
14/20
Klaviyo Master Gold (the only one in Switzerland)
Data sophistication
4/20Not yet verified
Evidence found:✓segmentation / RFM+4No public evidence:✕predictive LTV✕cross-sell / basket analysis✕structured testing✕attribution✕CDP
Reputation
3/15
no reviews found publiclyawards and community footprint
Track record
3/15
since 2022 (4 years)team ~6
#11 Advereo
Email / SMSBerlin, DE · Klaviyo-exclusive email/SMS (no SEO/ads) · advereo.de · Founded 2023
44/100
Rank #11 of 20 in DACH
Advereo: Two-person Berlin agency working exclusively on Klaviyo email/SMS for online shops - explicitly no SEO, ads or web design.
Why Advereo ranks #11 in DACH: Sharp focus with documented results (Ben & Ginger: 30%+ of shop revenue from email) and honest positioning, but founded 2023 with two people - track record and reputation simply need time.
Score composition44 of 100 pts
Results
20/30
Ben & Ginger: >30% of shop revenue from emailNAKT 60% avg open ratesource ↗
Specialization
10/20
Klaviyo Partner (public badge)
Data sophistication
10/20Not yet verified
Evidence found:✓segmentation / RFM+4✓structured testing+4✓attribution+2No public evidence:✕predictive LTV✕cross-sell / basket analysis✕CDP
Reputation
0/15
no reviews found publiclyawards and community footprint
Track record
4/15
since 2023 (3 years)team 2
#12 Boost it
RetentionBerlin, DE · Email/SMS/WhatsApp retention (growth agency line) · boostit.de · Founded 2020
42/100
Rank #12 of 20 in DACH
Boost it: Berlin growth agency whose retention line covers email, SMS and WhatsApp with RFM segmentation practice, alongside paid and tracking services.
Why Boost it ranks #12 in DACH: Evidences RFM and testing capability, but the agency itself has moved on: the site now leads with AI search and SEO, and retention sits fourth of five service lines. Without a re-centered retention practice and a public Klaviyo credential, this listing is at risk of dropping off.
Score composition42 of 100 pts
Results
20/30
RFM segmentation practiceGAIA AG traffic +376% (tracking case)
Specialization
6/20
Works in Klaviyo without a public partner badge
Data sophistication
10/20Not yet verified
Evidence found:✓segmentation / RFM+4✓structured testing+4✓attribution+2No public evidence:✕predictive LTV✕cross-sell / basket analysis✕CDP
Reputation
0/15
no reviews found publiclyawards and community footprint
Track record
6/15
since 2020 (6 years)team unknown
#13 retention.de
RetentionWalluf, DE · Klaviyo + WhatsApp + print retention system built on repurchase-interval data · retention.de
40/100
Rank #13 of 20 in DACH
retention.de: Two-person retention consultancy from Walluf that wires email, WhatsApp, print mail and customer service into one system steered by data most agencies ignore: per-customer repurchase intervals, real product pairings for cross-sell flows, and churn signals among loyal buyers. Clients named as references include LOCKCARD, Aurum Brothers and Black Label Coffee.
Why retention.de ranks #13 in DACH: The most data-literate retention methodology publicly described in DACH, undercut by anonymous case studies: the strongest numbers (repeat rate 11% to 37%, EUR 230k added) belong to unnamed brands. Naming one case and opening a review profile would move it several places.
Score composition40 of 100 pts
Results
21/30
Fashion brand repeat rate 11% to 37% with EUR 230k added revenueperfume brand 3,000 to 20,000+ subscribers, +15% revenuelive client +312% retention revenue in 7 months
Specialization
6/20
Klaviyo practice self-describedno directory profileCharles WhatsApp partner claim
Data sophistication
8/20Not yet verified
Evidence found:✓segmentation / RFM+4✓cross-sell / basket analysis+4No public evidence:✕predictive LTV✕structured testing✕attribution✕CDP
Reputation
0/15
no reviews found publiclyawards and community footprint
Track record
5/15
team 2 principals (sole proprietorship)
#14 Convertlab
CROHeilsbronn, DE · CRO / A-B testing for Shopify brands · convertlab.net · Founded 2023
39/100
Rank #14 of 20 in DACH
Convertlab: Bavarian CRO agency (Convertlab GmbH, incorporated January 2024, Shopify Partner since February 2023) running Bayesian A-B testing for Shopify brands under a five times ROI guarantee, with a CROcast podcast as its content channel.
Why Convertlab ranks #14 in DACH: Volume claims are unusually specific for this tier, 800 plus tests across 70 plus shops, and the Shopify Partner listing is verified. The blocker is its own site: the pages render only in the browser, so no case study, client result or data-practice claim on convertlab.net could be verified by fetch.
Score composition39 of 100 pts
Results
14/30
Shopify Partner listing claims 800+ A-B tests, 70+ shops and EUR 15M+ additional revenue5.0 from 2 directory reviews
Specialization
10/20
Shopify Partner (Plus services)TUEV-certified sales psychology
Data sophistication
6/20Not yet verified
Evidence found:✓structured testing+4✓attribution+2No public evidence:✕segmentation / RFM✕predictive LTV✕cross-sell / basket analysis✕CDP
Reputation
3/15
5/5 across 2 on Shopify Partner Directoryawards and community footprintsource ↗
Track record
6/15
since 2023 (3 years)team unknown
#15 SiegerKonzept
Email / SMSRatingen, DE · Klaviyo retention + growth · siegerkonzept.com
36/100
Rank #15 of 20 in DACH
SiegerKonzept: Ratingen retention and growth partner, rebranded from Retention7 in 2026 and run by Joshua Klatt and Fred Schult; pairs strategic growth consulting with Klaviyo email retention and claims EUR 50M+ email revenue generated.
Why SiegerKonzept ranks #15 in DACH: Aggressive documented growth cases (EUR 2K to 89K+/month email revenue), but the Klaviyo Master Gold credential vanished with the retention7 rebrand: the directory entry is gone and the site no longer claims a tier. Restoring a public credential is the single biggest lever here.
Score composition36 of 100 pts
Results
21/30
Supplement brand: EUR 2K to 89K+/month email revenueEUR 50M+ email revenue generated overall
Specialization
4/20
No public Klaviyo credential (former Master Gold directory entry removed)
Data sophistication
6/20Not yet verified
Evidence found:✓segmentation / RFM+4✓attribution+2No public evidence:✕predictive LTV✕cross-sell / basket analysis✕structured testing✕CDP
Reputation
0/15
no reviews found publiclyawards and community footprint
Track record
5/15
team small team, 100+ projects
#16 Szczerba Solutions
Email / SMSZurich area, CH · Klaviyo flows + campaigns for DACH DTC · szczerbasolutions.com · Founded 2024
36/100
Rank #16 of 20 in DACH
Szczerba Solutions: Zurich-area boutique running Klaviyo flows and campaigns for DACH DTC shops, founded by Adam Szczerba.
Why Szczerba Solutions ranks #16 in DACH: Concrete short-term results (+CHF 33,837 email revenue in 30 days) and a claimed CHF 30M+ generated, but credentials are self-described and there is no third-party evidence.
Score composition36 of 100 pts
Results
20/30
+CHF 33,837 email revenue in 30 days for a clientCHF 30M+ generated claimed
Specialization
6/20
Self-described Klaviyo Partner
Data sophistication
8/20Not yet verified
Evidence found:✓segmentation / RFM+4✓structured testing+4No public evidence:✕predictive LTV✕cross-sell / basket analysis✕attribution✕CDP
Reputation
0/15
no reviews found publiclyawards and community footprint
Track record
2/15
since 2024 (2 years)team small team
#17 ConversionBoosting
CROLudwigshafen, DE · CRO / A-B testing, UX, analytics · conversionboosting.com · Founded 2013
34/100
Rank #17 of 20 in DACH
ConversionBoosting: Ludwigshafen CRO agency (founded 2013) known for its own certification program, testing tool and a large public knowledge base.
Why ConversionBoosting ranks #17 in DACH: Strong educational footprint and longevity, but no published quantified client cases - unusual for a CRO firm - and an empty review profile.
Score composition34 of 100 pts
Results
5/30
1,200+ A/B tests by founderown CRO certification program + testing tool
Specialization
10/20
Own certification programGA4/Matomo/Piwik Pro
Data sophistication
10/20Not yet verified
Evidence found:✓structured testing+4✓attribution+2✓cross-sell / basket analysis+4No public evidence:✕segmentation / RFM✕predictive LTV✕CDP
Reputation
2/15
no reviews found publiclyawards and community footprint
Track record
7/15
since 2013 (13 years)team 11-50
#18 saltylemon
Email / SMSNorderstedt, DE · Klaviyo practice in small marketing agency · saltylemon.de · Founded 2010
27/100
Rank #18 of 20 in DACH
saltylemon: Three-person online-marketing agency near Hamburg running a Klaviyo practice ('Klaviyo Partneragentur') alongside general services.
Why saltylemon ranks #18 in DACH: Evidences segmentation and testing basics, but the Klaviyo claim is self-described, and there are no case studies or reviews to verify against.
Score composition27 of 100 pts
Results
5/30
Klaviyo Partneragentur (self-described)qualitative testimonials only
Specialization
6/20
Self-described Klaviyo partner agency
Data sophistication
8/20Not yet verified
Evidence found:✓segmentation / RFM+4✓structured testing+4No public evidence:✕predictive LTV✕cross-sell / basket analysis✕attribution✕CDP
Reputation
0/15
no reviews found publiclyawards and community footprint
Track record
8/15
since 2010 (16 years)team 3
#19 retentionclub
Email / SMSGeisa, DE · Done-for-you Klaviyo management (fixed retainer) · retentionclub.de
25/100
Rank #19 of 20 in DACH
retentionclub: Solo done-for-you Klaviyo operation (fixed retainer, no revenue share) run by Julian Reinhard, who spent five years at a leading German Klaviyo agency.
Why retentionclub ranks #19 in DACH: Credible background and long client retention (2.5+ years), but as a one-person shop with testimonial-only evidence, it scores at the floor on most verifiable pillars.
Score composition25 of 100 pts
Results
5/30
Solo operatorclients retained 2.5+ yrs15+ e-com brands
Specialization
6/20
No public partner badgefive years of Klaviyo-only work
Data sophistication
10/20Not yet verified
Evidence found:✓segmentation / RFM+4✓structured testing+4✓attribution+2No public evidence:✕predictive LTV✕cross-sell / basket analysis✕CDP
Reputation
2/15
4.3/5 across 9 on Trustpilotawards and community footprintsource ↗
Track record
2/15
team 1 (solo)
#20 RECI IT Solutions
Email / SMSZug, CH · Klaviyo service line + Shopware/WordPress dev · reci.ch · Founded 2013
22/100
Rank #20 of 20 in DACH
RECI IT Solutions: Zug-based dev shop (5-7 people) offering Klaviyo email marketing as a service line alongside Shopware and WordPress development.
Why RECI IT Solutions ranks #20 in DACH: A verified Klaviyo partner, but references are shop-build projects without retention performance numbers - the least retention-focused profile that still met the listing bar.
Score composition22 of 100 pts
Results
5/30
Klaviyo partner logo shownreferences are shop builds without performance numberssource ↗
Specialization
10/20
Klaviyo PartnerShopware Bronze
Data sophistication
0/20Not yet verified
No public evidence:✕segmentation / RFM✕predictive LTV✕cross-sell / basket analysis✕structured testing✕attribution✕CDP
Reputation
0/15
no reviews found publiclyawards and community footprint
Track record
7/15
since 2013 (13 years)team 5-7
Suggest an agency for the next monthly edition (your own counts). We research and score every candidate against the same public rubric; suggesting never buys a spot.